Imperic Media and Travelport Digital at the Irish Content Marketing Awards
Imperic Media and Travelport Digital Win At The Irish Content Marketing Awards

We’re excited to have won ‘Best Content Distribution Strategy’ on behalf of our client Travelport Digital at the inaugural Irish Content Marketing Awards. The awards recognise achievements in leveraging content marketing to drive business and organisational success. Submissions from marketing agencies, retailers, telecoms, banking, travel and more, were judged by a panel of leading Irish […]

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The 5 Pillars Of Perpetual Demand

The greatest catalyst for change in marketing is a quiet sales floor, and the effect this silence has on a business is infectious. Projects are dropped and it’s all hands to the pumps to push prospects through the pipes and generate revenue. The issue is that the change in performance is fleeting, and marketing teams […]

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Podcast Sponsorship As Part Of Your Media Plan

This is the first in a planned series of posts exploring the place for podcasts within Digital Marketing budgeting. Podcast advertising spend overall is small, really small! Especially in comparison to the more established channels of PPC and Display advertising, but it is growing. Estimates by Bridge Ratings put the size of the industry at […]

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How to Find Blog Topics to Write About

This is a question we get asked all the time, and we know exactly how you feel. Sometimes it feels like you’ve written everything you can on a topic, sometimes you’re not sure what your customers are reading, sometimes you just don’t have any inspiration. We’ve all been there, and so we decided to put […]

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How To Make Great Landing Pages

We’ve all come across a landing page at some point in our internet browsing, and whilst we all see them fairly often, it is a lot more difficult to get it right than you might imagine. Here at Imperic Media we have made plenty landing pages and microsites and have seen what performs well and […]

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